White bathtub with polished gold faucet and showerhead against white subway tiles, holding two bottles on a tray.

Step 1 Regular grooming = preventative care. It can help keep serious health issues like matting and skin infection at bay, so don’t skip bath time! (We recommend Cloud Cleanser, a pH-balanced dog shampoo that’s gentle enough for regular use.)

2. Bath time is also an opportunity to bond and build trust. Getting your dog comfortable with your touch is key to your special relationship. If your dog is new to grooming, have high-value treats on hand for positive reinforcement.

A small brown dog wrapped in a yellow and white striped towel, eyes closed, rests next to a grey bottle of BICHE Cloud Cleanser.

3. Don’t forget to brush your dog’s teeth and coat — it’s essential for their oral, skin, and coat health. (After brushing and/or combing, we recommend Après Oil, a conditioning oil that adds instant shine and moisture to dull, dry skin and fur.)

A black and white Japanese Chin dog lies on a red blanket, looking up, with a person sitting behind it.

4. Grooming doesn’t have to feel like a chore. Build it into your schedule as a time to unplug, slow down, and care for your pet.

A dark grey poodle with a fluffy coat and sparkling collar next to a light blue bottle of Biche Oud Cleaner.

5. Don’t forget to check for any unusual lumps, bumps, and cuts. Bathing and brushing are perfect times to catch anything out of the ordinary with your dog’s coat and skin.